Created by Harry Grover in collaboration with Spa Esprit Group, 40 Hands burst onto the scene as one of the very first coffee joints in Singapore to offer a taste of Third Wave coffee. Its mission: to elevate the status of coffee appreciation, promote sustainability by opting for direct trade, and offering delicious specialty coffee made with super fresh beans.
Believing that it takes 40 hands to produce a single cup of coffee, from bean to cup, Grover is a firm advocate of the Third Wave Coffee movement, championing sustainability and coffee knowledge and appreciation. Originally buying all of 40 Hands’ roasted coffee from specialty roasters Five Senses Coffee Australia, who have 14 years of experience in the industry, Grover wanted to go a step further to bring Five Senses’ roasting know how and incredible green coffees into Singapore. Hence, he partnered with them to open Common Man Coffee Roasters, delivering fresh locally-roasted coffee through its own café at 22 Martin Road, as well as various wholesale accounts in Singapore and the region.